Nextcloud closed 2020 with record numbers, increased its growth rate, nearly doubled order intake, increased its customer base by over 50%, and is expanding the team quickly to handle the growing demand. Continued innovation with a strong focus on meeting the real-life needs of modern organizations during the move to remote collaboration over 2020 has been key to this growth.
The business maintained profitability and financial independence using an organic growth strategy. The higher expansion rate was fueled by increased security awareness and a growing movement to bring back critical business applications on-premises. The release of Nextcloud Hub in January 2020 to glowing reviews in the press immediately doubled incoming lead flow, emphasizing the interest in the new capabilities it delivered and setting the stage for continued growth in the new year.
2020 has been a difficult year for many organizations. We have been fortunate to be able to help many in the transition to remote work and all our efforts were poured into further improving Nextcloud to support the day to day work of our customers. 2020 has further increased our lead in the market and we look forward to significant expansion in 2021.
— Frank Karlitschek, CEO and founder of Nextcloud
Continued growth supported by industry fundamentals and strong delivery
The release of Nextcloud Hub early in 2020 tripled the download rate of Nextcloud and doubled lead flow, showing strong interest in the market. During March and April, those numbers rose by another 4x as many organizations kicked off projects with Nextcloud to enable remote work during the first lock-down. Much of the rest of the year was focused on delivering on these projects and supporting customers with the increased need for real-time, remote collaboration. Nextcloud Talk in particular saw incredible growth, increasing bookings over 100 fold over 2019, which was already a strong year for Talk. Nextcloud Hub 19 delivered a wide range of technical improvements in Talk, further supporting this growth.
With a 50% growth in customer base and a near doubling of total bookings, Nextcloud managed a healthy growth in average subscription value. A continued strong focus on subscriptions over consulting and an increase of the minimum base subscription to 100 users is expected to further improve these numbers over 2021. The sales team has expanded by 50% to service new customers and this growth rate is planned to continue.
The rest of the team is also growing quickly, as we noted in the blog post we put out earlier today. More than a dozen team members joined us in the last 3 months!
After crossing the 100M pulls threshold in 2019, the Nextcloud Docker image passed the 500M benchmark in 2020. With an estimated 50% growth in the installed base, a 40% organic growth in website visits, 34% growth in community code contributions, and a 40% increase in Nextcloud apps to nearly 300, the wider Nextcloud ecosystem continued its healthy development. Google trends shows search interest in Nextcloud averaging almost 5x over its closest competition. With over 3000 code contributors over its lifetime and more than 700 in the last year as well as over 300 apps, Nextcloud is the largest self-hosted productivity platform ecosystem.
Partnerships key to success
The Nextcloud Conference was the incredibly successful virtual venue for Nextcloud Hub 20, a release build in collaboration with over half a dozen partners. The collaboration with industry vendors will continue, both on a technical level with deeper third-party integration in Nextcloud, and in business, as exemplified in our partnership announcement with European IT services giant Deutsche Telekom in early 2021.
The release of Nextcloud Hub 21 today, with the innovative High-Performance Back-end for Files and significant collaboration improvements, will further extend the technological and market lead Nextcloud has over its competition.
Organisations, small and large, need a way to ensure the resiliency and digital sovereignty of their operations – an open-source, privacy-respecting alternative to Teams. And today, we present that solution - Nextcloud Talk.
Nextcloud has been recognized with the World Summit Award Germany that selects and promotes local digital innovation improving society, aiming to contribute to the United Nations' agenda of sustainable development goals.
Nextcloud Hub 9 lets you stay connected. Discover new federation features, workflow automation, big design overhaul and much much more in your favourite open-source collaboration platform!
DIE ZEIT, a prominent German outlet, interviewed Nextcloud’s founder Frank Karlitschek for an article on Microsoft’s anti-competitive behaviour on the European office software market. Read for a recap of the article and the key takeaways.
MagentaCLOUD’s migration to Nextcloud in 2021 resulted in a fully equipped Online Storage with an integrated online office suite that further improves the user experience, flexibility and security for customers.
We bring you a major update to the Nextcloud AI Assistant, plus the news we work with several big hosting providers like IONOS and OVHcloud to bring AI-as-a-Service options to you!
Bechtle and Nextcloud announce today a complete managed collaboration platform for the public sector that requires no tender and can be deployed immediately.
Discover how to make the switch from ownCloud to Nextcloud. Our quick guide provides insights into the migration process, helping you make the transition smoothly.
Today, US-based file sync & share vendor Kiteworks announced their acquisition of ownCloud and Dracoon. Kiteworks points out that their customers now have access to their file-sharing application. It is to be expected they will not maintain 3 similar products, but customers will have to migrate to the US firms’ platform or look for another […]
As part of Schleswig-Holstein's state digitization strategy, the state chancellery has announced they will work with Nextcloud to develop AI for working with government documents. This comes just after we announced the first private AI assistant last weekend with Hub 6. The German state already uses Nextcloud and their AI strategy aligns with our work on ethical, local AI technologies.
Over the last year, AI has become a popular topic. Some is hype, some is substance. Some is good, some is bad. We want to give you the good, not the bad, and ignore the hype! AI has a ton of opportunity – but also risk. So we put you in control – off by […]
In this article, we find out how open-source AI gets you your privacy back and explore examples of reliable AI models that you can use in your ecosystem.
On December 3rd, we invite you to the Nextcloud Enterprise Day Paris, Nextcloud's flagship event for professionals. The day will kick off with a keynote by our CEO and founder, Frank Karlitschek—a highlight where he will share our vision for the future of online collaboration, followed by a major announcement about Nextcloud Talk!
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